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	<title>Comments on: New Tools, Same Rules</title>
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	<description>How Networks Think Globally and Act Locally</description>
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		<title>By: genekoo</title>
		<link>http://placeofsocialmedia.com/blog/2007/09/17/new-tools-same-rules/comment-page-1/#comment-2</link>
		<dc:creator>genekoo</dc:creator>
		<pubDate>Mon, 24 Sep 2007 22:32:44 +0000</pubDate>
		<guid isPermaLink="false">http://placeofsocialmedia.com/blog/2007/09/17/new-tools-same-rules/#comment-2</guid>
		<description>Today I needed to use a Zipcar but left my Zipcard at home. I started daydreaming about the day when cell phones will finally replace all of those cards (security, credit, or whatever).

Cell phones are already a more useful verifier of identity than fingerprints.

The thing about a cell phone is that, at least in the developed world, not just the entry-point into a network but also uniquely attached to a single person. So it makes sense that cell phones should also serve as entree into the network.

Identity is one of the most vital and basic building-blocks of social relations. Many commentators have noted that Facebook&#039;s value rests, fundamentally, on its effectiveness as an identity-verification platform.</description>
		<content:encoded><![CDATA[<p>Today I needed to use a Zipcar but left my Zipcard at home. I started daydreaming about the day when cell phones will finally replace all of those cards (security, credit, or whatever).</p>
<p>Cell phones are already a more useful verifier of identity than fingerprints.</p>
<p>The thing about a cell phone is that, at least in the developed world, not just the entry-point into a network but also uniquely attached to a single person. So it makes sense that cell phones should also serve as entree into the network.</p>
<p>Identity is one of the most vital and basic building-blocks of social relations. Many commentators have noted that Facebook&#8217;s value rests, fundamentally, on its effectiveness as an identity-verification platform.</p>
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