Making Money in Virtual Worlds

This IBM commercial seems to poke fun at the whole virtual world phenomenon. Interesting, considering IBM is one of the largest corporate investors in Second Life. Perhaps it’s tongue and cheek, perhaps its ironic – in any case, it’s worth contemplating as a reflection of a cultural moment, where the press, the youth and their parents, are all concerned and excited by the blurring of real and virtual economies.

About egordon

This blog documents my research on the growing importance of location, place and space in networked social media. I'm an assistant professor of new media at Emerson College in Boston. Colin Rhinesmith, a graduate student at Emerson, is a major contributor to this blog.
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